Privacy Policy (GDPR)

Please read our privacy policy below

Foodback AS privacy policy gives you a clear understanding of how we collect, use, protect or otherwise handle your Personal Data in accordance with our website.

1. Introduction

This Privacy Policy applies for Foodback AS and explains why we collect personal information about people who visit our website, how we use it and how we keep it secure.

Foodback AS, by the CEO, is responsible for processing and protecting the company’s gathering of personal data. This Policy contains information you are entitled to when information is collected from our websites (Personal Data Act § 19) and general information on how we process personal data (Personal Data Act § 18 1st paragraph).

Foodback AS’ basis for processing personal data will vary, but will in accordance with the the Personal Data Act § 8 letter a and b consist of consent from the registered person or because it is required by law. Furthermore, it may be necessary to process personal data in order to fulfill an agreement with the data subject or to fulfill a legal obligation. Consent to the processing of personal data may be withdrawn at any time in accordance with GDPR.

2. About personal data and regulations

Personal data is information that can be linked to an identifiable individual. The personal information we collect might include your name, address, phone number, email address, IP address, information about what pages are accessed and when as well as behavior history.

All processing of personal data, such as collection, registration storage and disclosure, is subject to special rules, including in the Personal Data Act. The CEO is responsible for ensuring that the processing takes place in accordance with the rules of the law. The Norwegian Data Protection Authority supervises compliance with the law.

3. What type of information is collected from you?

In order to provide the best possible services, we depend on collecting various types of information, including personal information about you. Below is an overview of how we typically collect personal information and what information this typically is. We do not collect sensitive information.

a) Information you provide to us
If you register through forms on our website, you must provide some information stored by us, such as name, e-mail address and mobile number. We will also store information if you contact us later.

b) Information we receive through the use of our services
When you use our services, we will save information about which services you use and how you use them. We collect information about:

i) Your device and your internet connection
We can register information about the device you use, such as the manufacturer of your mobile / PC, operating system and browser. We may also collect information about the connection to our services, such as IP addresses, network IDs, cookies and unique identification files.


ii) Use of our service
We record information about your use of our services, such as which pages you are on, when you are on the pages and which functions you have used on the pages.


c) Information from other sources
We may receive information about you if you use any of the other services we offer on this site. We also work closely with third parties (business partners, technical service providers, advertising networks, analytics companies, search engines and credit bureaus) and may receive information about you from them. This also includes information that is publicly available.

d) Cookies and information stored locally
When you use our services or visit our website, cookies and other data are stored which can later be read by us.

e) Automatic assessments
Through analysis of your behavior, automatic categorization of you as a customer can be deduced.

4. What is the information about you used for?

We use personal information for the following purposes:

 a) To deliver and improve our services
We use personal information to provide our services to you. For example, we need personal information in order for you to be able to log in to our pages and, if applicable, to be able to pay for services. We also use personal information to ensure the best possible user experience for you, among other things by adapting the display of the content to your screen / device and ensuring the fastest possible loading of the pages.

 b) To customize the services, give you recommendations and relevant marketing
We want to give you recommendations, product information and service adaptations that are as relevant to you as possible. This will both be given on the basis of your own behavior, on what services you have used, ads you have clicked on, or articles you have read, and based on the behavior of other users with similar usage patterns as you.

 c) To improve digital communication and advertising
We use your personal information to improve our advertising. By accepting our privacy policy, you accept targeted advertising through social media where your personal data will be used in the purchase of such advertising.

d) To compile statistics and understand market trends
We compile statistics and map trends in our market. We do this to be able to improve and further develop our services. As far as practicable, we try to do this with anonymous information, without knowing that the information is specifically related to you.

 e) To prevent misuse of our services
We use personal information to prevent misuse of our services. Abuse can be attempts at fraud, spam, incitement, harassment and other acts that are prohibited by law.

5. Sharing information

Foodback AS will be able to share personal information with other companies that perform services on our behalf in some cases. This is primarily to give you a safer and better shopping experience. Here are the most important examples:

 a) When others perform services on our behalf
For example, web and marketing agencies to run the online store and show you targeted marketing as well as create campaigns. In these cases they are not allowed to use this personal information for anything other than performing services for Foodback AS.

b) In case of suspicion of crime
In case of suspicion of an offense, information can be handed over to public authorities upon request.

We will also be able to provide information in the event of suspected fraud, or information that is necessary to resolve specific disputes.

6. Deleting personal data

We are required by law to hold certain personal information.
You are entitled to have all our information about you deleted at your request, if we are not required by law to store this. You can contact us regarding this to terminate your customer relationship via email, to:

7. Securing personal information

We use appropriate security measures to protect personal information that is under our control from unauthorized access, collection, use, dissemination, disclosure, copying, modification or disposal.

8. About marketing in email and SMS

If you have an active customer relationship with us, we can send you marketing by e-mail or with other electronic communication methods in accordance with the Marketing Act § 15. That includes newsletters and other inquiries regarding content, services, offers, campaigns and events from us, via email, phone, SMS and social media.

If, on the other hand, you do not have an active customer relationship, we will only send such marketing if you have given us consent to this. Your personal data can also be used to personalize this communication. You can at any time easily and free of charge unsubscribe from marketing inquiries through the unsubscribe function in the emails/SMSs.

9. Changes to our Privacy Policy

We will be able to update or change the privacy statement from time to time.

In the event of bigger changes, we will inform you of this.

10. The right to complain 

You have the right to complain to a supervisory authority, here the Data Inspectorate, in accordance with GDPR article 13 (2) letter d.

11. Contact information

If you have questions about our privacy statement or about our use of personal information, please contact us at


Org nr: 811 900 052

Last updated: 24. nov, 2020

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