About Us

Who we are & what we do

Our Story

The idea behind Foodback came in a gents restaurant club in 2012. Each month, we visited a new restaurant in our hometown, Stavanger. Every time, we had feedback on minor and major things, but no good way of making sure it reached the restaurant. Facebook and TripAdvisor are external, and as Norwegians, we were too shy to tell it in person to the waiter.

We gathered a team, and started working. And here we are, with a pretty good product, ready to conquer the world 🙂

Operational Team

The people responsible for creating our data-driven products and make sure the wheels are always spinning.

Martin F. Jørgensen

Martin F. Jørgensen

CEO

Thomas L. Pedersen

Thomas L. Pedersen

COO & Co-Founder

Daniel Chaibi

Daniel Chaibi

CTO & Co-Founder

Benedicte Meling

Benedicte Meling

Customer Success Specialist

Elisabeth Pedersen

Elisabeth Pedersen

Designer

Espen Eikeland

Espen Eikeland

Accountant & Co-Founder

Sales Team

These lovely people makes sure the food & beverage industry world-wide gets access to data-driven customer insight.

Stian L. Pedersen

Stian L. Pedersen

Global Sales Director & Co-Founder

stian@foodback.com
+47 909 30 177

Fredrik Amundsen

Fredrik Amundsen

Sales Director - Nordics

fredrik@foodback.com
+47 480 54 250

Ignacio Diaz-Barceló

Ignacio Diaz-Barceló

Sales Director - Mexico, Portugal & Spain

John Melchior

John Melchior

Sales Director - UK, Ireland & Israel

Ludovic Dupont

Ludovic Dupont

Sales Director - France, Italy & Benelux

Stuart Wines

Stuart Wines

Sales Director - Asia

Werner Meyer

Werner Meyer

Sales Director - Germany, Austria & Switzerland

Jens Schuster

Jens Schuster

VP of Sales - Canada & East-Coast USA

Thomas Laugesen

Thomas Laugesen

VP of Sales - West-Coast USA

Matt Campbell

Matt Campbell

Sales Director - Australia

Nigel Bale

Nigel Bale

Sales Director - New Zealand

Lennart Johansson

Lennart Johansson

Sales Director - Sweden

We’re Not Far Away

Australia

Australia

Austria

Austria

Belgium

Belgium

Canada

Canada

Denmark

Denmark

Finland

Finland

France

France

Germany

Germany

Ireland

Ireland

Israel

Israel

Italy

Italy

Luxembourg

Luxembourg

Malaysia

Malaysia

Mexico

Mexico

Netherlands

Netherlands

New Zealand

New Zealand

Norway

Norway

Portugal

Portugal

Singapore

Singapore

Spain

Spain

Sweden

Sweden

Switzerland

Switzerland

Thailand

Thailand

United Kingdom

United Kingdom

USA

USA